Small businesses are the backbone of our economy, and every day, thousands of industrious people start their own. It’s an exciting and rewarding process that U.S. Lawns knows all about — after all, over the course of 3+ decades, we’ve helped hundreds of franchisees start their own commercial landscaping businesses, something we’re exceptionally proud of.
But what are some of the benefits of franchising over going it alone? Well, whether you want to enter the landscaping industry for the first time or improve the performance of your existing business, there are numerous advantages to franchising with U.S. Lawns. Below are four of the more important ones.
A nationally recognized brand like U.S. Lawns comes with built-in customer loyalty, a clear competitive advantage over independent businesses in the same industry. Large-scale national marketing campaigns have a greater cumulative impact, which in turn benefits franchisees on a local level. Being part of a brand also comes with increased purchasing power. Bulk rates save you money on supplies and equipment, benefiting your bottom line.
When you buy a franchise, you’re buying their processes and procedures, all part of a time-tested business model the franchisor has taken the time to develop. You’ll use it to eliminate guesswork and avoid common mistakes new business owners often make and have access to aggregated data, best practices, and proprietary systems to help you run your business with a level of effectiveness and efficiency only available to a large company.
Having comprehensive training and ongoing support from a franchisor accelerates growth, leading to a quicker return on investment. With a team of experts dedicated to your success, you can reach your business goals faster. Being in business for yourself does not mean you have to be in business by yourself, and as a franchisee, assistance and advice are never more than a phone call away.
When you join a brand, you join a network of franchisees — like-minded and supportive peers who are an invaluable resource. They’ll be able to offer you important advice and will act as a sounding board to bounce ideas off of. Competitive camaraderie also serves as good motivation to take your business to the next level. Celebrating the success of others in the network helps set the bar higher and allows you to see what’s possible. A rising tide lifts all boats, and when one franchisee succeeds, it benefits the entire network.
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