Blog

“I was recently the victim of the recent tornados that swept through Arkansas. Actually, victim is the word everyone else is using; I don’t feel like a victim. I feel very fortunate.” So begin the remarkable words in which Billy Stain, U.S. Lawns franchise owner in Little Rock and The Ozarks, tells his story. About […]

To succeed in the business world, you’ve got to have the right connections. That’s the focus of this year’s U.S. Lawns Annual Conference, July 24-26. We’re challenging every U.S. Lawns owner to join us at the Gaylord Opryland Resort in Nashville to connect with colleagues, partner/vendors and customers. We want everyone to leave with a […]

Tim Stauffer moved from Louisiana to Tulsa, Oklahoma so he could join the U.S. Lawns network. Four years later, he has become a leading example of our motto, “Improve your community. Improve your life.” Tim’s U.S. Lawns team provides a local nonprofit, the Ronald McDonald House of Tulsa, with unlimited free landscaping and snow maintenance. […]

When Bryan Smith of Myrtle Beach, S.C., first joined U.S. Lawns, he had plenty of questions for his neighbor, Steven Keys of Columbia. “What do we do during the winter?” Smith wondered. Keys answered, without missing a beat: “We make money.” This conversation set the tone for Smith’s tenure at U.S. Lawns—and helped him grow […]

There’s no doubt the landscaping business has changed in recent years. In 1986, when U.S. Lawns was founded, the commercial market was less crowded, less competitive, and something of an untapped resource. Today, that’s changed dramatically, due in part to the recession and the low startup cost of a one-truck, no-name operation. (Although this remains […]

By now, you probably know this year’s conference will focus on “The Customer Connection.” We’ve already begun introducing it here on our blog, with articles about customer satisfaction. Of course, this isn’t really a new focus for us—100% client retention has always been part of our Brand DNA. We’ve simply identified customer satisfaction as the […]

As you know, our Brand Vision is 100% Client Retention. However, we’ve been blogging a lot about our big initiative for 2014: 100% Customer Satisfaction. You cannot have 100% Client Retention without 100% Customer Satisfaction. We talked about the importance of customer satisfaction as a low-overhead revenue generator for your business. And last week, we […]

Last week we talked about Customer Satisfaction and why service is one of the most important business tools you possess. Now, we’re going to focus on another important (and closely related) advantage: the people who work a job site and make customer service happen. It’s become something of a cliché in the business world that […]

You may recall the saying, “you can’t please all of the people all of the time.” At U.S. Lawns, we’d like to challenge that idea. In 2014, we’re making a bold commitment to please every client with every service. Our goal: 100% Client Retention. Most people respond to this in one of two ways: “That’s […]