The “Green” Industry
Now is an exciting time to make your mark in the commercial lawn care industry. Whether you already own your own landscaping business or you’re looking to start one up, U.S. Lawns can help you leverage today’s industry trends to your benefit. Here, we’ll review a few key “green” industry trends you should be aware of if you’re thinking of making a change.
Growth Predicted Well into the Future
As the general landscaping industry is growing, the commercial lawn maintenance industry is growing with it. The commercial sectors of the landscape maintenance and snow removal industries represent roughly $70 billion in annual revenue and has steadily grown over 2% annually since 2014. Some experts speculate that the growth in the housing market has contributed to the growth in the green industry. This isn’t just good news for residential landscapers – U.S. Lawns franchisees do a lot of business in places like multi-family apartment buildings, condo complexes and homeowners’ associations.
Of course, countless businesses outside the housing industry also rely on our services. U.S. Lawns is lucky to work with customers of all types, including:
- Shopping Centers
- City Parks
- Industrial Centers
- … and many more
These businesses rely on us to catch the eye of prospective customers and to keep grounds safer for visitors, employees, and residents. The overall industry growth noted above indicates that our services should stay in demand for many years to come.
Great Potential in the Commercial Sector
U.S. Lawns specializes in the commercial landscaping industry because we’ve found that it comes with many benefits that residential business just can’t compete with. For instance, most residential landscaping is done on an as-needed basis – that is to say, customers don’t sign long-term contracts. U.S. Lawns works on a long-term contractual basis, where our customers are provided with a unique suite of services based on their needs. As a result, it’s easier for our franchisees to plan for the future.
Along these lines, commercial clients typically need more services than residential clients. For our franchisees, handling larger jobs is a better use of their time and resources. In fact, numerous U.S. Lawns conversion franchisees who initially struggled with the idea of transitioning away from residential services quickly found that once they’d implemented our time-tested business model, they made far more profit by focusing on commercial services. Furthermore, the fact that we stick to commercial landscaping helps to minimize competition for our franchisees.
U.S. Lawns stays ahead of the curve by offering services that are in demand in the commercial landscaping industry. We offer a wide range of services including lawn care, irrigation system maintenance, hardscape upkeep, and snow and ice management. In fact, Lawn & Landscape Market Leadership’s 2019 State of the Industry Report noted that snow removal services are becoming increasingly popular among landscapers. U.S. Lawns has been offering these services for years, and they make up a significant part of our franchisees’ revenues in seasonal markets.
Expert snow removal is just one example of the way U.S. Lawns stays up to date on in-demand services and helps our franchisees stay on the cutting edge. Along these lines, we also help our franchisees access the latest in equipment and supplies through our national network of vendors and suppliers.
As you can see, there’s lots of potential in the commercial lawn care industry and U.S. Lawns is just the franchise brand to help you leverage it to its fullest potential.