What Does It Mean to Be a Member of IFA?
June 19, 2017
Franchise companies can show their franchisees the importance of continued education by working closely with the International Franchise Association, or IFA. Choosing a franchise that is an IFA member means that you are choosing a company that believes in investing in its people.
The leadership at U.S. Lawns is dedicated to franchising excellence. We emphasize continued education and training from top to bottom, and the IFA helps with that vision. This emphasis on education has been a major factor in turning us into the top commercial landscaping and lawn care franchise in the country.
IFA Certified Franchise Executives
The IFA offers a certification process that combines franchising experience, participation at franchise industry events, and completion of in-person and online classes. The certification earns an individual the designation Certified Franchise Executive, or CFE. In order to be considered for the CFE program, an individual must be in the franchising industry for at least five years, and certification can take 2 or 3 years, sometimes longer.
To demonstrate our commitment to creating a quality franchise opportunity, U.S. Lawns encourages our franchise support team to become CFEs. We currently have 9 CFEs on our staff, and each of these franchising experts works with our franchisees to help them build strong businesses.
Our IFA Membership Shows…
…Our Commitment to the Franchise Industry
As a major player in the commercial landscaping and lawn care franchise industry, U.S. Lawns works hard to create an amazing franchise opportunity. Our IFA membership and our 9 CFEs on staff show that we are determined to keep abreast of all the updates and changes to the franchise industry. Through the IFA we can learn and apply tried and true practices that help us make our franchise experience the best it can be.
…Our Commitment to Our Franchisees
The most important reason to stay up to date on the franchise industry is so that we can give our franchisees the best possible experience. It is easier to own a strong lawn care franchise when you are backed by industry expertise, and U.S. Lawns is equipped with the tools and training you need to build such a business.
…Our Commitment to Our Team Members
You cannot own a successful business without a strong employee base. At U.S. Lawns, we emphasize the necessity of strong team members so that you—the owner—can focus on finding clients and growing your franchise. We have invested in this concept by creating the Best Place to Work program, which includes thorough training and recommended incentives you can implement within your local franchise to keep your employees happy and motivated. Taking that further, we practice what we preach and take care of our employees at the U.S. Lawns Home Office.
Joining the IFA has helped every member of the U.S. Lawns team. At the corporate level, we benefit from the IFA’s resources and industry updates, which then trickle down to help us make your franchise better. We work hard to make our commercial landscaping and lawn care franchise opportunity worth your investment.
If you’re ready to join our franchise team, request more information.