At U.S. Lawns, 100% franchise satisfaction is part of our Brand DNA. We believe this starts with providing our franchisees with the tools, comprehensive training and personalized support they need to be successful.
Here is a brief overview of the resources and support U.S. Lawns franchisees benefit from. As you work your way through the Discovery Process you will have the opportunity to explore these in more detail.
Launching Your Business
Starting with a foundation of education, all new franchisees begin with New Franchise Training. This one week course is held at the U.S. Lawns headquarters in Orlando, Florida. You’ll learn industry secrets and best practices to help get started on the right foot in this classroom setting.
You then take that knowledge back into your territory where you will then work with the U.S. Lawns Development Team, receiving one on one support to help you begin building a framework to grow and scale your business. The support you receive from the Development Team covers all areas needed to get your business up and running, including marketing, service execution, job sequencing and efficient operations.
Support doesn’t stop after the initial operations period. A Franchise Advisor will then meet with you regularly to help you manager your business effectively. Our Franchise Advisors have an average of more than 20 years’ experience in the industry, allowing you to leverage their expertise to accelerate the growth of your business.
In addition to a dedicated Franchise Advisor, U.S. Lawns also has sales and marketing support programs to help get you in front of customers and close more business deals. The Direct Sales Dial-Up team calls prospective customers within your territory on your behalf, setting appointments to meet with appropriate decision makers. The Business Development Program and Sales and Account Manager Boot Camps give you and key team members the skills necessary to identify, close and retain customers.
Tools and Resources
In addition to these tremendous resources, U.S. Lawns franchisees also have access to the brand’s Roadmap and course syllabus which categorize more than 750 individual operations tools and resources and provide guidance on which tools to focus on at any given time in your growth trajectory.
But perhaps one of the greatest resources available is the power of the network. U.S. Lawns franchisees make up a close network of supportive peers and mentors. Competitive camaraderie with goal oriented and like-minded individuals creates a culture that is continually striving for the next level. Stagnation is the enemy of any business. Being part of a dynamic network that fosters growth and competition is important.
With over 30 years’ experience U.S. Lawns is largest and fastest growing commercial landscape franchise in the country. Our commitment to 100% franchisee satisfaction is not just a catchphrase, it is part of our brand BNA. We have designed our business offering around the support, training and resources our franchisees need to build a successful business. We love what we do and we love to see our franchisees succeed.