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Invest in a Franchise or Open a Business? Weigh the Pros and Cons

There is a great debate when it comes to investing in a franchise or opening an independently-owned small business. Although having your own business where you make all the decisions and start your own brand may sound rewarding, what many entrepreneurs fail to realize is how much work, time, and money it takes to actually have a shot at being successful. With an independently-owned business, you don’t get the training or support that franchises do, and you don’t have a business model that has been proven to work. Find out the pros that come with franchises such as the franchise disclosure document, the resources, and the power of the network, and many of the cons as well to help you decide whether or not franchising is right for you.

Pros of How to Start a Landscaping Business

Many people don’t realize how many pros there are to investing in a well-established franchise brand as opposed to starting from scratch. For example, if you are wondering how to start a landscaping business, a better alternative may be to invest in a U.S. Lawns franchise. We have over 250 owners who enjoy the freedom to work for themselves while also having the benefit of a well-known brand name on their side. This isn’t the only plus for investing in a brand like ours. Here are some others:

Tested Business Model

Franchises are great because they have business models that have already been established and proven to work. We have been in business for over 30 years, and our 250 franchise owners prove that our business model works for investors across the country.

Training and Support

One of the biggest benefits of investing in any franchise is the training and support you get prior to opening your location. When you go into business by yourself, you don’t have anyone behind you to help guide you through the twists and turns. With a franchise, you know there is someone there that you can call if you ever have a question, and you will have industry and franchise training right from the beginning to open your doors with confidence.

You Know How Much It Costs to Get Up and Running

Another pro to franchising is that there are no surprises when it comes to costs. Before you even sign the franchise agreement, you will be presented with the franchise disclosure document. The franchise disclosure document is an-depth, 23-item document that explains everything you need to know about the franchise brand. It also breaks down the total cost and explains what your initial investment will cover.

You Know How Much You Can Make

In the franchise disclosure document, there is an optional section called the Item 19, where the franchisor provides information on individual franchise performance. When reading the franchise disclosure document, it is important to make a note about whether or not the franchisor shares that information, because knowing how much you can make is a huge pro when it comes to making the decision to open a franchise. U.S. Lawns is proud to disclose information on our franchise performance to prospective franchisees. We also encourage you to speak with some of our existing franchisees to validate your earnings expectations and hear first-hand what it is like to own a U.S. Lawns franchise.

The Power of the Network

Something that we at U.S. Lawns particularly take pride in is the power of the network. With a franchise, you are part of something bigger than yourself – a network of others who share the same values and goals as you. We promote our franchise owners to communicate with one another and share the best practices, which helps all them stay on a path toward success. With a franchise, you are not in it alone like you would be if you chose to open an independent landscaping business.


Of course, if there were only pros to investing in a franchise, then everyone would have one. Opening a franchise is a great option if you are looking to go into business for yourself, but there are some elements to franchises that should be explained before you invest.

It Is Someone Else’s Name on the Sign

When you invest in a franchise, you are buying someone else’s brand name. If you are committed to operating your business under your own name, this may sound like a con, but what you are really paying for is what the name comes with – the recognizability, the proven systems, the established business model, and more assets that make the franchise successful and draw in customers. It all comes back to the power of the network. If you’re wondering how to start a landscaping business, you want to start off on the right foot with a well-established national brand.

You Pay Royalties

It is true – with any franchise investment, you have to pay a small percentage of your profits to the brand. However, the payoff is well worth it! Those royalties go toward things like systems that keep customers happy, support that helps you with any issues that may arise, and annual events that share goals and values and bring owners together. Not to mention the ongoing training that you can utilize years down the line after you open your doors.

There Are Policies and Procedures You Have to Follow

These policies and procedures are in place for franchise owners to be successful. We created ours to bring all U.S. Lawns customers consistency and quality regardless of location. The franchise disclosure document includes policies and procedures that the brand has in place for owners to follow that have been proven to work.

You Are Not Guaranteed Success

We can provide comprehensive support, endless training, and endless resources, but we could never guarantee success. What many people do not realize is that a franchise is a small business, and the amount of time and care you put into your business determines your success. However, with a franchise, you get that extra training, support, and resources that can greatly increase your chances as opposed to going it alone.

There are several pros and cons to both franchising and starting a business from scratch, and it is always best to weigh those before you make such a big decision. If you are wondering how to start a landscaping business, a U.S. Lawns franchise may be the best opportunity for you because of our business model, tools and systems, training, support, and more.

Contact us today to learn more about the U.S. Lawns brand and request our franchise disclosure document.

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