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If you are wondering how to start a franchise with the right brand, you should be researching how much they cost and what they provide for the initial investment. One of the key differentiators between investing in a franchise and starting a business from scratch is that you can see how much it is going to cost to get started before you invest. Every franchise investment is broken down either on the franchisor’s website, in the franchise disclosure document, or both, so you can see what your money goes towards. Here is what our franchise investment comes with so that franchisees know how to start a landscaping company with us.

Franchise Fee

Every franchise investment incorporates a franchise fee. This one-time fee covers everything you need to get started – the brand name, the training and support, the tools and resources, equipment, marketing, and more. The total varies from company to company, but a low franchise fee may indicate less training or support and a high one may indicate that there are unnecessary costs associated with the franchise. This is why it is important to look into what the franchise fee covers to show you how to start a franchise.

Something to also note about the franchise fee is that if you are converting your business into a franchise, oftentimes the fee is lower. When we have someone converting to a U.S. Lawns, they already know how to start a landscaping company, so they don’t need the same amount of resources than a person who may not even know how to start a franchise.

Training and Support

Training and support are very important when it comes to a franchise investment. Some opportunities may just give you a manual and send you on your way with your new business, but we do it differently. We recognize that a franchisee’s success is our own success, so we put extra time into making sure you know everything there is to know about how to start a landscaping company through us. For the initial training, you will fly down to our headquarters in Orlando and for five days you will learn about the business model, best practices, the industry, and more. This helps prepare you for your new business and everything to expect in the beginning. Learning how to start a franchise is just a small part of running a U.S. Lawns franchise, so we made sure we cover everything.

Beyond the initial training, we will come out to your location to help you in the first year as well. We would never leave our franchisees out to dry with no support to help them see success. We will work with you on things like marketing, sales, bidding and estimating, and operations.


Depending on the franchise opportunity you chose, there may be required equipment to provide a service or create a product. The initial investment should also incorporate those. We made sure our investment accounted virtually all of the equipment you need. These include things for the office and to get jobs done, and even a service vehicle to help you carry what you need.

Tools and Systems

We also made sure our investment covered specific tools and systems that are exclusive to our franchisees. We have systems that can help with many different aspects of your business. One that we pride ourselves in is the intranet that we use to connect all of our franchisees. By fostering this network, our franchisees can share their best practices with one another, which makes our brand and the services we provide that much better.

Working Capital

Something that a franchise investment should also account for is working capital for when you get started. This is money that you need to keep your location up and running while you are trying to grow your business. Odds are, you won’t have customers right there when you start, so you need to make sure you have funds to help with the first few months of expenses. While you are researching opportunities, make sure to be wary of companies that have low working capitals factored into their investment. This could mean that there are things that there are hidden costs involved.

These five points are imperative to a good franchise investment, which is why we made sure all of them are covered in ours. We want to encourage investors to consider how to start a landscaping company with us, so by showing them everything we cover and provide to help them along the way, they feel more confident in us and their new investment.

Find out how to start a franchise with us by checking out the next steps in the process.

Investing in a franchise can lead to an extremely rewarding career, but only if you start off on the right foot. Every franchise opportunity offers some sort of training, whether it be a simple manual or an in-depth, weeks-long course. Here at U.S. Lawns, our goal is to make sure our franchisees feel confident in their business, so we incorporated different types of training into our opportunity. If you are looking to invest in a landscaping franchise, we may be the perfect opportunity for you. Our training program will teach you how to get a franchise started and show you everything you need to know about your new business, and then we will even help you implement what you learned. Our in-depth training and ongoing support put our franchise owners in a great position when they open their location. Here are the different types of training we offer.

Initial Training

Your first step in the process is the initial training. This comes after you sign the franchise agreement and pay the franchise fee. For this, you will fly down to our headquarters in Orlando, Florida, and spend five days learning the ins and outs of how to get a franchise started and meet members of our leadership team. In addition to the operational side of a franchise and getting it up and running, during your five days here you also learn all the other aspects of the business such as horticulture, agronomics, scheduling and estimating jobs, and networking. By the end of your time at our headquarters, you will understand everything there is to know about running a landscaping franchise and how to implement our tested and proven business model.

Field Training

After your initial training, we will still be there to help guide you through your development period. This time period is typically the first year after you open your franchise. Every new business owner faces a few hiccups along the way as they get their business up and running, but we are there to help make sure things continue to run smoothly. A member of the development team will take multiple trips to your location to show you how to operate your business. With a U.S. Lawns franchise, you know you have someone to turn to every step of the way.

Ongoing Training

After your first year, you will feel confident in the different areas of your business and will probably have everything down pat. But there is always room to grow and improve! Because of this, we host annual conferences for our franchisees to come and hear about the latest trends in the industry, learn about best practices and different problems that other franchisees have faced, and connect with different owners across the country. We have also developed an intranet for our franchisees to stay connected. We pride ourselves on the Power of the Network that the intranet and conferences bring to help us grow together as a united brand.

In addition to the conferences and the intranet, we also have regional conferences, gardener and crew member training online, and boot camp training programs that are specific to business developers and account managers. During these boot camps, we coach the people on your team to help them grow your business effectively. This ongoing training keeps you up to date on everything that has to do with your franchise and the industry as a whole, so you can provide the best services to your customers.


In addition to all the training we provide our franchisees, we also offer a ton of support. We are always there for our franchisees, because we recognize that their success is our own success. We help our franchise owners find customers, answer any questions they may have about their business, and walk through any issues that may arise.

Our training and support have led to over 250 franchisees growing their landscaping franchises. From the moment you find out how to get a franchise started with us through your first year, we are constantly there for you to make sure you have key tools to be successful.

We have thought of everything when it comes to showing franchisees how to get a franchise started and growing successfully with their new landscaping franchise. Find out more about our training and support by reaching out to us.


If you are looking for an opportunity to be your own boss and work for yourself, a franchise investment is the best way to go about it. But why choose a franchise over starting your own business or simply changing careers? The best way to answer that is by explaining a little more about U.S. Lawns. We are a commercial lawn and landscape maintenance company that has been in business for over 30 years, with over 250 franchisees across the country. We stand out from other lawn care companies, and our franchise owners know that. If you are wondering how to invest in a franchise and whether or not it is the best choice for you, here are some tips that may help.

The Benefits of Franchising

A franchise investment comes with all kinds of benefits, especially with a well established brand like U.S. Lawns. Franchises come with training and support that is designed to help make you not only an expert in your field but also help you learn the ins and outs of your individual franchise and community. Having a franchisor behind you to help you through the twists and turns of getting a business up and running is something that cannot be replicated when you go about it alone. Not to mention, brands like ours have systems and processes in place that can help with specific areas of your business at different stages.

In addition to the training and support, you also have the power of the network behind you. Something that we think is extremely beneficial to franchise owners is the ability to connect with one another and share best practices. Independent lawn care companies often struggle because they are generally built around an owner who has very few places to turn when he runs into challenges. This is one of the many reasons why we promote a strong network. We also host annual conferences that bring franchise owners together to learn more about one another, offer regular training opportunities and promote mentorships between new and established franchisees. Having a network of people who share the same values, goals, and obstacles that you have is something truly unique.

You Have Greater Flexibility and Work-Life Balance

When you become a franchise owner with U.S. Lawns, you become the boss. We follow an owner-operator model, which means that once you have a skilled and trusted team working for you, you can enjoy much greater freedom and flexibility since your duties will largely be overseeing day-to-day operations. This means you’ll be able to go to appointments, pick up your kids from school, or run errands when it is convenient for you, and there is no boss to tell you “no.”

You Know What to Expect

Unlike other opportunities, a franchise investment is mapped out before you even invest, so you know what the franchise comes with to get started. In addition, certain brands will share detail in Item 19 of their Franchise Disclosure Document that will help you understand what to expect in terms of growth. Once you’ve joined the network, we’ll help you map out personalized benchmarks for your business, and will provide you guidance towards achieving them.

You Get to Hire a Team

Like we mentioned before, you are the boss. You get to choose your team and will be responsible for leading and motivating them. Loyal and hardworking employees are key to the success of any business, because 100% employee retention leads to customer satisfaction. U.S. Lawns’ concept is driven by consistency and unity from all the owners, so by having the same employees working for your clients, the consistency remains in tact for a long time.

U.S. Lawns stands out from other lawn care companies, and we may just the right franchise investment opportunity for you to start a new and exciting career. Find out how to invest in a franchise with us by taking the first step.

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